Whipshots Launches Pride Month Celebrations with Vibrant Activations in West Hollywood
To kιck off Pride Month, Whipshots organized a five-day series of events at renowned LGBTQ+ venues along the Santa Monica Blvd strip in West Hollywood, CA. The festivities reached their pinnacle on Sunday, featuring a delightful surprise appearance by Cardi B on the Whipshots float during the WehoPride Parade. The celebration continued as Cardi B made an unannounced visit to the Heart club, where she hosted lively rounds of the Whipster Wheel.
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Cardi B’s unexpecteԀ presence on Sunday became the talk of the town, with the rapper distributing Whipshots along the parade route alongside “A Dozen Cardi’s” – a dazzling ensemble of twelve drag queens adorned in some of her most iconic outfits – and a squadron of Whipstuds.
Throughout the week, Whipshots orchestrated a series of memorable moments, strategically designed for optimal sampling, heightened brand visibility, and extensive media coverage.